New contracts extend cricketing sponsorship for England stars MetLife is extending its partnership with England cricket heroes Andrew Strauss and Jonathan Trott with new bat sponsorship deals underlining its long-term commitment to working with business partners.
The contracts continue the winning run for MetLife with English cricket which now dates back to July 2008 when it first signed a ground-breaking bat sponsorship deal with Andrew Strauss which was followed by the deal with Jonathan Trott in November 2009.
England captain Andrew Strauss’s sponsorship contract will run through to 2015 while Jonathan Trott’s has been renewed to the end of the 2014 cricket season with the potential for further extension.
Both contracts cover England and county cricket with Andrew Strauss playing for Middlesex and Jonathan Trott for Warwickshire as well as promotional work with IFAs and other MetLife business partners.
The UK sporting sponsorship builds upon a long tradition of backing sport in the US where the MetLife group supports American football, golf, tennis, baseball and cycling.
Dominic Grinstead, Managing Director, MetLife UK said: “MetLife’s cricket sponsorship has been a huge success at a time when England’s cricket team has risen to be the world’s number one Test team and won two Ashes series.
“Working with Andrew and Jonathan is a pleasure and they deserve our support as part of MetLife’s long-term commitment to the UK retirement and savings market.”
Andrew Strauss commented: “I have enjoyed working with MetLife since 2008 and I am delighted to see the relationship go from strength to strength.”
Jonathan Trott added: “I am delighted to be extending my partnership with MetLife and am looking forward to working with everyone in what I hope will be a successful next few years both on and off the field.”
MetLife’s unit-linked guarantees offer a choice of income and capital guarantees designed to ensure savers can have certainty over income and their savings.
Its Managed Wealth Portfolios, which are managed by world-leading asset manager BlackRock, were designed to help savers better manage market fluctuations while still having the potential to achieve growth.
They were developed following client and adviser research which highlighted the need for innovative solutions to ongoing market turbulence and low long-term interest rates.